Just a couple of weeks ago, Temple Run 2 was debuted on the Apple Inc. (NASDAQ:AAPL)
iOS App Store. During this short period of time, it has been dubbed the
fastest growing mobile game of all time. With 50 million downloads in
13 days, Temple Run 2 has been selling at a faster pace than the popular
Angry Birds Space (it took this game 35 days to accomplish the same
feat).
If you are interested in learning more about this game, you can visit its page on the App Store here.
Apple Inc. (NASDAQ:AAPL) Press Info
It is amazing that a game developed by a
husband and wife team (Keith Shepherd and Natalia Luckyanova), working
under the name Imangi, could reach such heights.
Of course, the success of Temple Run 2
is based off of the popular original – Temple Run – which has been
downloaded more than 170 million times on the Apple Inc. (NASDAQ:AAPL) App Store.
As you can see, the future is now for
mobile gaming. The future is now for companies that are looking for a
way to bring their mobile games to the masses.
According to AppleInsider, Imangi has been on a whirlwind ride over the past year.
Check this out:
“In June of last year, Imangi partnered with Pixar to release Temple Run: Brave in promotion of the movie studio's newest film.”
As you can see, the game has brought more than money into the couple’s life. It has brought success in many other areas as well.
For more information on what the company thinks about the success of the game, read the following excerpt from the official press release:
“Temple Run has evolved into something so much bigger than us,” says Keith Shepherd, co-founder of Imangi. “The game has performed beyond our wildest dreams, and we are thrilled that gamers and fans have embraced Temple Run 2 in such a short period of time.”
“More then just a game, Temple Run has expanded to include apparel with JEM Sportswear, digital comics with Ape Entertainment, and card and board games with Spin Master, among other licensing partnerships. In June 2012, Imangi and Disney Pixar launched Temple Run: Brave, a combination of the world of Disney Pixar’s animated film, “Brave,” and Temple Run. The game rushed to the #1 slot on the App Store near its release.”
It will be interesting to see what Imangi has in mind for the future.
One thing is for sure: the mobile gaming
market is booming. Temple Run 2 is just one example of how big a game
can get. Apple has to be proud when they see something like this.
DISCLOSURE: I have no positions in any stock mentioned.
Source: Insidermonkey